Texcel Technology
About
Texcel Technology PLC was set up over 40 years ago and provides Electronic Manufacturing Services (EMS) and Contract Electronic
Manufacturing (CEM) to a wide range of clients around the world. They offer a complete service, from the design and manufacture of electronics, through to testing and assembly.
Marketing Challenge
To Market has worked with Texcel for a number of years working to help define the company’s branding, delivering marketing campaigns and managing bespoke marketing projects, including print materials and films. The company wanted to redesign their company website to clearly reflect its developing visual branding (developed by To Market) and core values – professionalism, innovation and customer-led.
Approach
To Market worked with the Commercial Director to map out the new site in detail, which includes over 20 pages, information about the 6 sectors Texcel operates in and 
the 9 different industries they work with. Our design combined a clear, functional layout with pages featuring professional images of the staff team at work. The result is a contemporary, professional-looking website that sets Texcel aside from its competitors and serves both as a gateway to bring in future clients and a resource for current ones. While including lots of detailed information, the site is flexible enough to incorporate a blog and other pages that can be updated in-house, and is easy to navigate.
To Market helped to define what our new website needed to achieve and were instrumental in defining the creative design, structure and content, and they also worked directly with the technical providers giving us a no hassle solution . We were impressed with the attention to detail at each stage and are thrilled with it. We now have a site that clearly reflects our brand and plays an important and very interactive part of our marketing activities. Most importantly we now get customers telling us how good our web site is.
