13 ways to build a strong social media presence
Don’t know where to start when it comes to social media? Andrea Simpson of ArtsHub has compiled some great expert advice: ...
What’s the return on investment of influencer marketing?
With over a third of marketers unable to calculate if their influencer activity is driving sales, brands need to clear...
The biggest marketing challenges faced by small businesses
Small businesses regularly face many challenges. As the business owner, you are tasked with hiring the right people, increasing sales,...
How to Perform a SWOT Analysis
A comprehensive article by Tim Berry of BPlans: A valuable step in your situational analysis is assessing your firm’s strengths, weaknesses,...
How small business owners can comply with GDPR
Time is running out before the new data protection legislation will be enforced. The rapidly approaching deadline to when the...
How brands are using colour to influence purchase decisions and change perceptions
As well as being a brand shorthand for consumers colour communicates at a more subliminal level and can even impact...
What to think about when pricing a product
Getting the price of a product or service right is critical. Customers want to know they are getting value for...
Ten things that will make you more productive
A recent meeting with the owner of a new B2C brand was all about finding time, organising time and the...
How to plan your exit
If your plan is to build your business and sell, then you need to plan your exit sooner rather than...
50 Shades of Marketing – free e-book
If you’re anything like us here at To Market towers, you’ll be looking forward to the weekend! Whatever form your...
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Gaining New Business – Tips For Working From Home
We’re sharing this really great post from agency guru...
43 Do-It-Yourself Marketing Ideas To Start Today
43 gems of inspiration from Alyssa Gregory Need some...
Putting Your Own Business First
Find Time for Marketing …or kick yourself later when...
Here’s what to include in your marketing plan
Target Market You can’t target everyone and expect to be...
How to get media coverage for your small business
A decent bit of media coverage can transform the fortunes of...
4 Ways to Focus on Growing Your Business
You can’t grow a business until you have a focused vision...
8 Steps for Conducting a Marketing Audit
Why Do A Marketing Audit? The marketing audit process helps...
Award Win!
To Market is delighted to have awarded Best Brand Marketing...
Social Media: The Questions You Need To Ask Yourself
What’s the point of being on social media? So many...
Founder Stories: Mothering The Mother – Doula and Birth Coach services
Mothering the Mother provides Doula and Birth Coach services...