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Award Win!

Jan 21, 2021

To Market is delighted to have awarded Best Brand Marketing Planning Experts 2020 and to also receive an Award for...

What’s the return on investment of influencer marketing?

Apr 16, 2018

With over a third of marketers unable to calculate if their influencer activity is driving sales, brands need to clear...

How brands are using colour to influence purchase decisions and change perceptions

Sep 11, 2017

As well as being a brand shorthand for consumers colour communicates at a more subliminal level and can even impact...

Guerrilla marketing for your business

Jul 25, 2017

Guerrilla Marketing focuses on low-cost unconventional marketing tactics that yield maximum results. With origins inspired by guerrilla warfare, guerrilla marketing...

Social media – the good and the bad

Jul 4, 2017

Think social media will cure all of your marketing ills? Think again. While social media has its place in the...

The worst brand extensions from famous companies

Jun 28, 2017

Many companies have successfully extended their brands. Think Apple’s iPhone…. Not quite so successful were Colgate entree dinner’s or Virgin Brides:...